How to woo a prospect on Facebook at the exact right time using Facebook Ads with Bob Regnerus - Ep. #30

advertising book facebook perfect customer podcast target audience video Jun 10, 2021
woo your prospect on facebook


If you have thought about using Facebook Ads to grow your business or if you already have some experience with Facebook Ads, I am sure it has crossed your mind if you are getting everything out of your ads that is possible with the budget you are investing.

Bob Regnerus shares his wisdom on:

  1. How to use the Customer Awareness Timeline to make sure the right audience sees your ad at just the right time

  2. How to hook audiences with the right content at the exact right time using compelling storytelling and copywriting depending on awareness stages

  3. How you know at which stage a customer is so you can design the right interruption mechanisms and the right ad creative

  4. When you need to use a call-to-action and when you shouldn't use one
  5. Recommended audience sizes for your campaign

  6. How you can use data intelligence and custom audiences to optimise your campaign and advertising budget

About Bob Regnerus
Bob has 22 years of experience in Digital Marketing and has served thousands of clients and industry leaders with his ability to pull a person’s story out of their head and heart and engineer that into highly responsive ads and creative. Bob is also the co-founder of Feedstories, which is a video production and marketing company.

He is also the author of the 4th Edition of the Ultimate Guide to Facebook Advertising and 3 previous books.

Connect with Bob Regnerus


Customer Awareness Timeline

Feedstories - Videos that Sell


Bob's book
'Ultimate Guide to Facebook Advertising (4th edition)':

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